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Andrea Raggambi, PCC, CBC
Chief Success Designer

My Mission

My mission is to empower people around me with curiosity and creativity, so that we accept our differences, embrace change, and make choices that represent our best selves.

My Story & Work

I am an ICF Professional Certified Coach (PCC) and Certified Behavioral Consultant focused on leadership coaching, guiding my clients to learn more about themselves and make choices that align with what they truly value and desire. From their work and relationships to exploring personal endeavors that have appeared thus far, intangible I encourage and support clients to think in new ways, inspire new emotions, and take new action.

My professional journey began 25 years ago in marketing, advertising, and public relations and evolved into training/facilitation, leadership development, coaching, and organizational change management which is where I have been thriving and geeking out for the last 17 years. I earned a Masters's degree in Adult Learning and Human Resource Development from Virginia Tech in 2006 and have since designed dozens of successful, transformative learning experiences for hundreds of professionals across many organizations and industries including small and large non-profit organizations as well as for-profit industries in the architecture, construction, and engineering space. I have served project managers, people managers, and executives. 

One of the key reasons I find my work as a leadership coach so compelling and inspiring is seeing shifts in attitudes and behaviors to take action on what people truly want instead of letting fear keep them comfortable or letting someone else’s belief’s of them control their destiny. Most of us are so consumed by comfortable habits we’ve designed to keep us safe and busy, it’s rare, and often feels uncomfortable for us to push the pause button to wonder ‘what if’ instead of asking ‘what else’. I trust and truly believe that everyone has the capability to look inside and answer hard questions that result in mirror-moments –moments when we see ourselves as someone totally capable and worthy of everything we desire.


My clients come to me for many reasons but a few of my sweet spots are:

  • Mid-to-late career leaders who find themselves stuck at a crossroad because they have a choice to make about the last one or two career moves that will define their career and legacy.

  • Managers who feel like they are constantly drinking from a firehose because they don’t like saying no and have trouble prioritizing their emotional and physical health.

  • Task-oriented managers who find it difficult to switch from doing and delegating to leading and empowering their team.

  • Up and coming managers who want to build their confidence and may have trouble delivering bad news or avoid difficult conversations.

Baked into my MADES coaching model, are the ICF Code of Ethics to ensure ethical principles and standards of behavior. I am also certified to utilize many well-known tools and self-assessments that support client awareness and development:

  • Leadership Circle 360

  • HPTI (High Potential Trait Indicator) 

  • Myers Briggs Type Indicator (MBTI)

  • DiSC

  • Energy Leadership Index Assessment (ELI-MP)

  • PROSCI Change Management Methodology (Train the Trainer Certified)

  • Emotional Intelligence - EQi 2.0/ EQ 360 

  • HPTI (High Potential Trait Indicator)

I work with clients who are ready to make decisions that make a difference. I invite you to push the pause button and listen deeply to what comes up for you. Contact me to see if we are a good match to explore what you hear.


The M.A.D.E.S Coaching Model

My MADES coaching model is founded in the ICF Core Competency Model and includes four steps and a system of ongoing "success managment" to deliver targeted and personalized coaching services that create motivation and momentum to reach your goals. 



In this phase we discuss the value of and set the foundation for our partnership. We also establish the coaching agreement and outline the parameters around communication and mutual expectations. 


In this phase we work together to identify your strengths, values, motivations and beliefs that got you where you are today and address how to leverage them to move you even further. We also take a look at how your current viewpoints and behaviors could be preventing you from achieving the levels of success you desire. A clear vision is established and a variety of coaching tools and self-awareness tools can provide new insights. Empowering questioning techniques and self-discovery methods are also used to help identify new ways of seeing opportunities and potential to shift perspectives and uncover new possibilities for action.


In the design phase, we build on our work in the assessment phase to design actions related to your goals. We then develop and maintain an effective coaching plan that is attainable, measurable, specific and targeted. This time of active experimentation allows you to implement new and exciting strategies that we have created and celebrate your progress as you go. 


At the evaluate stage we make time to reflect on progress and impact to determine where and how awareness is different and what opportunties are available to take new action. 

Success Management

I apply my unique version of 'success management' techniques throughout the process which utilizes a mix of change management, mindset, and habit-building practices to shift energy, thoughts, and behaviors in the direction of your vision and goals. At the core of this model, this type of ongoing support is critical to success throughout the process. Embedded in this step is providing a safe and supportive environment for you to grow, learn and expand your horizons to reach new heights.

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